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2. Levels of Privacy
Privacy can be evaluated in terms of the percentage of
words NOT understood. For convenience,
the various degrees of privacy can be thought of as
falling into four broad categories or levels:
confidential, non-intrusive/normal, marginal/poor, and
no privacy.
At the confidential level, words may be audible, but
none are understandable. At the non-intrusive /
normal level, words can be overheard, but are only
partially intelligible. At the marginal/
poor level, conversations taking place nearby are
usually both overheard and intelligible, and are
distracting. Finally, with no privacy, all conversation
is clearly overheard and fully understandable,
and is definitely a distraction. The Privacy Index was
developed to quantify these levels. It is
expressed as a percentage and is shown in the following
chart.
>> Back To Top3. The Role of Sound Masking
Sound masking systems use electronically generated
background noise distributed by overhead
loudspeakers (above a suspended ceiling or in the
ceiling plane) to cover unwanted sounds.
This masking sound is similar to the fan or blower noise
from an HVAC system. It is specifically
designed to cover human speech frequencies while
remaining as unobtrusive as possible. It is
an essential element of privacy in open office
environments, since acoustical treatment alone
rarely achieves satisfactory results.
State-of-the-art masking systems are very soothing,
producing a gentle sound spectrum that
obscures noise, speech and distracting sounds.
EDC offers many hardware options to create the ideal
masking solution to meet each client’s
individual needs.
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4. Optimizing Privacy In most cases, relying exclusively on electronic sound
masking to establish privacy produces
undesirable side-effects. Speech can be effectively
covered if the masking sound is sufficiently
loud. But this can result in a work environment that
causes fatigue and loss of worker productivity.
Creating the desired level of privacy while maintaining
worker productivity requires a careful
balance of absorption, blocking and electronic
covering—the “ABCs” of balanced acoustical
design.
Step one minimizes the projection of talkers’ voices.
The solid cores of room dividers help to
block the direct path of conversations. Sound
absorption materials on the ceiling, walls and
floor suppress reflected sound. These
measures reduce not only speech sound, but
also the sound of other activity in the room
that may be distracting.
Step two introduces carefully shaped
electronic masking sound. This electronic
cover is layered on top of the reduced room
sound to achieve the desired level of privacy.

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5. Measuring Privacy
Privacy is measured for several reasons. Prior to the
installation of a sound masking system, a
privacy survey can establish a profile of existing
conditions. With this information, an appropriate
scope of work and budget can be developed. Once any
needed acoustical remediation and
sound masking system are installed, their combined
performance can be evaluated and
documented. This can also serve to demonstrate
compliance with any regulations in force.
The American Society for Testing and Materials has
established the standard for measuring
privacy (ASTM E 1130-02). The Privacy Index described in
that standard is based on the Articulation Index originally developed by Bell Telephone Labs more than seventy years ago. It
predicts the percentage of words that will not be understood by a listener. In the test procedure, a test signal is introduced
using a special loudspeaker that has the
directional and frequency characteristics of a
human voice. Multiple measurements are made
with a calibrated microphone in each of fifteen
critical frequency bands that are essential for
the understanding of speech—both near the
sound source, and at a designated “listener”
location. A signal-to-noise ratio is derived which
is used to calculate the Index. This is an
objective, reliable and repeatable test.
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6. Return on Investment
The Center for the Built Environment (CBE) surveyed 15 large office buildings and found that the
majority of workers in open plan offices are distracted by noise. Sixty percent of office workers
were dissatisfied with speech privacy in their workplace.
Salary costs for U.S. employers are typically $400 per square foot per year. Masking systems
typically cost less than $1.50 per square foot to install. Increases in worker performance of up to
20 percent have been reported; even with an increase of only three percent, return on the initial
investment in a masking system in the first year alone is massive.
Employees benefit from a quieter, less stressful work environment, with improved ability to
concentrate and still collaborate with colleagues.
Employers benefit from improved attraction and retention of workers, and more satisfied staff.
Less turnover and increased productivity results in lower costs and increased revenue.
The BOSTI (Buffalo Organization for Social and Technological Innovation) study reported that:
“The two work place qualities with the strongest effects on performance and satisfaction are
those supporting
distraction-free work
and supporting
interactions with coworkers.
Both of
these top workplace
design priorities
must exist without
compromising the
other.”

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Medical Facilities & HIPAA
Oral communication mandates in the Privacy Rule really do matter.
Somehow the message has gotten out that “incidental disclosures” are not a problem under
the Privacy Rule of HIPAA, but the truth is that they are excusable only if “reasonable
safeguards” have been implemented.
Incidental disclosure of private health information is going to occur, whether from indiscretion or
simple happenstance. Service providers need protection from potential liability. That liability will
not arise under HIPAA if reasonable safeguards are in place.
The good news is that reasonable safeguards are reasonably achievable.
They generally
do not involve burdensome and expensive measures such as building walls, or drastic
alteration of current work habits. A handful of simple, common-sense measures—with a boost
from technology—can produce verifiable, effective results.
• The first step is to apply conventional acoustic treatment, with special attention to the privacy
needs of the particular facility. Dividers and partitions block the sound path, while materials
such as carpet, curtains, ceiling tiles, and fabric on furniture and panels absorb sound. These
measures, while helpful, can’t alone achieve normal privacy—but they can pave the way for a
more effective tool.
• The second step is installation of an electronic sound masking system. Electronically
generated white noise is carefully filtered to sound smooth and unobtrusive while still covering
the frequencies of human speech. It is typically introduced through loudspeakers in or above a
ceiling, and sounds similar to a heating, ventilating and air conditioning (HVAC) system. Most
listeners don’t even notice it.
Such a system meets the requirements of the Department of Health and Human Services
that safeguards be based on well-accepted standards, and on “best practices” that have been
tried and proven.
A professionally accepted definition of speech privacy exists that is quantifiable and exact. The
privacy index and the electronic instruments that measure it have been in existence for
decades. A professional privacy evaluation can be used to make recommendations,
design masking systems and, most importantly, demonstrate compliance.
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